) is a Swiss banking firm which is the parent company of Bank Julius Bär, a traditional private bank based in Zurich, Switzerland. The firm dates back to the year 1890 when it was founded by the banker of the same name. The group manages substantial assets for private and institutional clients from all over the world. The firm's services consist mainly of asset management, wealth management and investment consultancy, investment funds for private and institutional investors as well as securities and foreign exchange trading. - Source: Wikipedia