Greater Louisville Inc. is an organization that promotes the growth of businesses in Louisville, Kentucky, USA. It began as the Louisville Area Development Association (LADA), established in 1943 by mayor Wilson Wyatt. By 1950, LADA had absorbed the Board of Trade (established in 1862), the Retail Merchants Association and the Convention Bureau. It was renamed Louisville Area Chamber of Commerce, and was one of the first such groups accredited by the United States Chamber of Commerce. - Source: Wikipedia