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Keith Nunez, left, takes pictures of his wife, Carolina, at the first-ever Hello Kitty fan convention, Hello Kitty Con, held at the Geffen Contemporary at MOCA, Thursday, Oct. 30, 2014, in Los Angeles. The convention was held to honor the character's 40th birthday. (AP Photo/Jae C. Hong)

Crowds, cuteness overwhelm first Hello Kitty Con

By SANDY COHEN - Associated Press

In this Monday, Oct. 13, 2014 photo, Salumeh Eslamieh, top left, and Marty Garrett walk up the stairs past statues of Sanrio characters Hello Kitty, bottom left, and Pochacco displayed at their home in San Francisco. The married couple turned the garage of their San Francisco home into a permanent showroom for their vast Hello Kitty collection. The couple met and bonded over the little white cat, and will be traveling to Los Angeles this week celebrate the character’s 40th birthday at Hello Kitty Con, opening Oct. 30, a four-day festival dedicated to all things Kitty. (AP Photo/Jeff Chiu)

The power of cute: Hello Kitty Con debuts in LA

By Sandy Cohen - Associated Press