If Saturday was truly Aaron Rodgers’ last game with the Green Bay Packers, then a lot of people saw it.
The Packers’ 13-10 loss to the San Francisco 49ers this weekend drew an average of 36.9 million viewers — making it the most-watched Saturday show in 28 years, dating back to the 1994 Lillehammer Olympics, according to FOX’s Head of Strategy Michael Mulvihill.
The broadcast saw an increase of 10.6 million viewers over last year’s comparable Baltimore-Buffalo playoff game that took place on Saturday night.
The Packers-49ers’ hit was just one of the huge numbers that the NFL drew for its divisional playoff round. In fact, the Green Bay game wasn’t even the highest-rated of the weekend. That honor belonged to Sunday’s thriller between the Kansas City Chiefs and Buffalo Bills — which averaged 42.7 million viewers, making it the most-watched divisional-round game in the last five years.
The games themselves delivered in terms of entertainment. All four games from the weekend were decided by one score, and they all came down to the wire. In Green Bay, the 49ers won on a last-second field goal.
That was the same for the Los Angeles Rams, who knocked out Tom Brady and the Tampa Bay Buccaneers, and the Cincinnati Bengals, who upset the Tennessee Titans. The other game was a wild shootout that saw Patrick Mahomes and the Kansas City Chiefs prevail in overtime over Josh Allen and the Buffalo Bills.
Overall, the NFL’s ratings jumped 10% this past season — marking its highest-rated year since 2015.
• Matthew Paras can be reached at email@example.com.
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