Washington team president Jason Wright told a local television station there’s a “pretty good chance” the team keeps its “Washington Football Team” moniker in 2021.
In an interview with WJLA — Washington’s ABC affiliate — Wright said the team is still searching for a new permanent name and might not have one by next season.
Washington retired its “Redskins” moniker in July after pressure from activists and corporate sponsors.
On July 23, Washington introduced its “Washington Football Team” branding, saying it would go by the name temporarily while it conducted a full rebranding process.
“I think next year is fast because of how the brand has to come together through uniforms, through approval processes through the league,” Wright told WJLA. “We could get there quicker, it’s actually pretty hard to get there that quickly because of all the steps that need to happen.”
In addition to picking a new name, Washington also has to take steps like crafting a new logo, filing legal paperwork to update its trademarks and rebrand every item that contains a reference to the Washington Football Team. The team has spent the last three months erasing references to the name “Redskins” and has replaced them with its temporary look.
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